Help small and medium businesses in Vietnam build software that fits their needs, runs reliably, and keeps them in control of their technology.
Backend · Founded in 2024
An engineering partner that understands both product and operations.
Backend was founded in 2024 in Hanoi, focused on helping small and medium businesses turn real needs into structured, measurable, transferable, and maintainable software.
- 2024
- Founded in
- Hanoi
- Headquarters
- 7
- Core service lines
- VI · EN
- Working languages
Our story
Why Backend exists.
Many businesses are not short of ideas or technology budgets. What they lack is an engineering team that understands the business problem, speaks the same language, and has the discipline to turn requirements into systems that run reliably.
Backend was founded to close that gap. The name reflects what we value most: the core few people see — architecture, data, integration, and operations — yet the part that decides whether a product lasts.
Today, we focus on supporting small and medium businesses from problem framing through design, development, and operations—across web, mobile, backend, cloud, and AI.
“Good software is not the one with the most features — it is the one your team can trust, operate, and keep building on.”
Be the trusted engineering partner for businesses that grow through digital products — where engineering quality and business results go hand in hand.
Core values
What guides every decision.
Integrity
Be clear about what we can do, what is uncertain, and what should not be done.
Understand before building
Start from users, data, and business goals — not from technology.
Disciplined quality
Reviews, tests, and documentation are part of the product, not extra work.
Ownership to the end
Care about the system after launch day as much as before it.
Keep learning
Adopt new technology selectively and share knowledge with clients.
How we create value
From an unclear challenge to an executable plan.
Backend supports discovery, solution design, development, deployment, and maintenance. Engagement scope is shaped around the client’s current systems and internal capabilities.
Understand before building
Clarify goals, users, data, integrations, and risks before committing to scope.
Intentional engineering
Right-sized architecture, clear code standards, and technology choices suited to the product lifecycle.
Handover built for continuity
Source code, documentation, environments, and knowledge are organized for a smooth transition.
Capabilities
Seven service lines, one connected team.
From strategy to operations, our services are designed to work together rather than in isolation.
Engagement principles
Clarity in every decision.
Transparent scope
Assumptions, deliverables, acceptance criteria, and exclusions are documented from the start.
Direct communication
Technical owners participate in important decisions to reduce delay and information loss.
Continuous validation
Iterative demos, reviews, and testing reveal issues before they become expensive.
Respect for data
Access, production data, and internal information are limited to what the work requires.
Engagement models
Flexible at every stage.
Not every project needs a large team. We can begin with a focused assessment before scaling the engagement.
End-to-end delivery
Best when goals and deliverables can be defined by phase.
Best when: the scope is clear and you want one accountable partner.
Team extension
Add backend, frontend, cloud, or AI capability to an existing product team.
Best when: you have a product team and need specialist capacity fast.
Focused advisory
Audits, architecture, roadmaps, or resolution of a specific technical risk.
Best when: you face a critical technical decision or need an independent review.
Commitments
What you can always count on.
Whatever the engagement model, these commitments are always written into our proposals and contracts.
- Ownership of source code and documentation as agreed in the contract.
- Confidentiality, with an NDA available before detailed discussions.
- Regular reporting on progress, risks, and scope changes.
- Direct access to the technical lead, without layers of intermediaries.
- Full handover of environments, access, and data at the end.
- Post-handover support within the agreed scope.
Who we work with
Best suited to growing businesses.
Especially suited to small and medium businesses that need a trusted engineering team, a manageable roadmap, and measurable outcomes.
Startups & new products
Moving from idea to MVP quickly, on an architecture solid enough to grow.
Small and medium businesses (SMEs)
Need to digitize workflows, connect data, adopt AI, or build new products with a clear budget and roadmap.
Companies with in-house IT
Adding deep backend, cloud, or AI expertise to the existing team.
Let’s identify the right next step.
Share your current state and goals; we will respond with an initial approach.